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Free Webinar for Dealers

Confronting The Crisis:
How the FCEF Can Help You Get Installers Now

Real Solutions To The Installer Shortage

The Floor Covering Education Foundation is on the front lines in the fight to conquer the installer crisis. In this presentation you will learn what the FCEF is, its mission, and what it’s doing right now to solve the crisis.

We Will Discuss…

Long term solutions: what the FCEF is doing to create an influx of new installers for local communities.
Short term solutions: how the FCEF is helping retailers to get new, young installers right now.
How Deb DeGraaf, a top-50 flooring retailer, is using FCEF's program to recruit new installers into her business.
How FCEF will help you recruit new installers in your local market.
How you can get involved in solving the crisis.

Date: Thursday, April 18th
Time: 4:00 ET (1:00 PT, 2:00 MT, 3:00 CT)

About Our Presenters

Jim Aaron has spent all his adult life in the flooring industry. His experience includes family retail, sales at the wholesale and manufacturing levels, and overseeing merchandising strategy for the industry’s largest buying group. He now serves as the Executive Director of the Floor Covering Education Foundation.

Deb DeGraaf is the co-owner of DeGraaf interiors in Grand Rapids Michigan. Her business has three locations and is consistently featured on the list of top 50 retailers in the U.S. She has served on the advisory boards of both Shaw and Mohawk, and is the Chairman of the FCEF Board of directors.

Your Hosts

Ken Ryan
Senior Editor, Floor Covering News

Jim Armstrong
President, Flooring Success Systems